Pura Granola - Packaging Design
Pura Granola is a new product made by Grupo Benassi, a brazilian large natural edible goods company . Pura Granola is their new artesanal granola line and they wanted a more young and vibrant approach than they are used to, being a traditional company that are in market for almost a century. They wanted a more "positive vibes" approach combined with a slightly vintage look pallette to catch the publics eye and heart. This is the first of the granola line.