handmade originals
The Brand Crafters Agency invited me to create botanical and Christmas-themed illustrated elements that served as the basis for the visual system of "O Boticário's" 2025 Christmas Campaign. More than 30 hand-drawn and carefully vectorized illustrations were created for this project. The elements formed festive garlands that adorned the specially customized packaging for each product kit. They also appeared on exclusive editions of the 2025 Advent Calendar, the campaign, product catalog, and various advertising actions and Christmas activations throughout Brazil, which featured the illustrated gift boxes.